Spotlight and Book Giveaway: THE ART OF CHOOSING by Sheena Iyengar

Thanks to the generous folks at
Hachette Book Group,

I have been authorized to
 give away five (5) copies of

THE ART OF CHOOSING
by Sheena Iyengar.

Rules for entering this giveaway are at the bottom of this post.

THE ART OF CHOOSING

by Sheena Iyengar

Publisher: Twelve

Category: Psychology, Self-Help

Format: Hardcover Book
Publish Date: 3/1/2010

Price: $25.99/$31.99

ISBN: 9780446504102

Pages: 352

Size:6" x 9"

Description (from the publisher):

Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Sheena Iyengar's award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences.

Click here to view the author's Columbia University website.

About the author (from the publisher):

Sheena Iyengar's groundbreaking research on choice has been funded by the National Science Foundation, the National Institute of Mental Health, and the National Security Education Program. She holds degrees from UPenn, The Wharton School of Business, and Stanford University. She is a professor at Columbia University, and a recipient of the Presidential Early Career Award. Her work is regularly cited in periodicals as diverse as Fortune and Time magazines, the NYT and the WSJ, in books such as Blink and The Paradox of Choice.

RULES FOR ENTERING THE GIVEAWAY:

• Leave a comment on this post telling me you would like to win. Include an email address with your comment so that I can contact you if you do win. Use a spam-thwarting format such as geebee.reads AT gmail DOT com or geebee.reads [at] gmail [dot] com

• You must leave an email address in order to qualify. If I can't contact you, you can't win!

• You can earn an extra entry by being or becoming a Follower or Subscriber of this blog and telling me about it in a separate comment.

• Blog about this contest and provide me with the link to the post in a separate comment, and I'll give you yet another entry.

• Tweeting about this contest and providing me the link in a separate comment will get you one more entry. I've added a Retweet button at the bottom of every post.

• Stumble this blog, Digg it, or Technorati Fave it, whatever, and leave a separate comment for another entry.

• Winners must provide a U.S. or Canadian street address. Hachette is unable to deliver to P.O. Boxes.

• Deadline for entry is 11:59 p.m. EST on Saturday, April 10, 2010.

• Winners will have 48 hours to respond to my email announcing that they have won; if I don't hear from a winner, I will draw another name.

Thank you to Valerie
at Hachette Book Group

for making this giveaway possible.

GOOD LUCK EVERYONE!
THIS CONTEST IS NOW CLOSED.